Boing Loops
2016 - Turner Broadcast System -Rebrand Expansion
We are still building on our rebranding of Turner's Boing. We wanted to help introduce the new characters so we made some loops that can be put all over.

Despite anything you may have heard, the animation of these dances was not done with motion capture of any of us.
CREDITS: 

Client: Boing - Turner Broadcasting System
 
Brand Communication and Creative Director: Marcio Cortez Meléndez 
Senior Art Director: Filippo Giacomelli 
Senior Presentation & Production Manager: Fabio Boninu 

LUMBRE:
Creative Director: Sergio Saleh 
Executive Producer: Pablo Encabo  
Account Manager: Jeff Keisel  
Art Director Lumbre: Adriana Campos  
Producer: Fátima Requena  
Director: Federico Dams (Charlie Studio)  
Art Director: Federico Dams 
Character Design: Federico Dams, Rodolfo Melián, Andy Cambiasso, Darío Becher 
Storyboards: Rodolfo Melián (Charlie Studio) 
CG Supervisor: Hernán Caratolli, Martín Mangiafave 
Modeling/Texturing: Hernán Caratolli, Martín Mangiafave 
Rigging: Hernán Caratolli, Martín Mangiafave 
3D Character Animation: Hernán Caratolli, Martín Mangiafave 
Lighting: Hernán Caratolli, Martín Mangiafave 
Compositing: Federico Dams, Rodolfo Melián